Playstar Casino partners with Fast Track to accelerate growth in US market

Fort Lauderdale, FL - USA, 2nd May 2024 – Fast Track, the leading provider of player

engagement solutions to the online gaming industry, is proud to announce its latest partnership

with Playstar Casino, a leading online casino licensed and operating exclusively in the Garden

State of New Jersey.

Playstar Casino is renowned for its relentless focus and passion for providing the best player

experiences in the market. Understanding this need as core to future success, Playstar sought a

partner capable of delivering unparalleled solutions to enhance player engagement through AI-

powered customer journeys and build 1:1 experiences at scale for each player and found Fast

Track.

Using advanced AI, machine learning and real-time data insights, Fast Track provides the ideal

solution to streamline operations and amplify player engagement, enabling Playstar to execute

its strategy at scale and increase productivity.

Jon Bowden, Chief Marketing Officer of Playstar Casino, expressed his confidence in their

choice, stating, "At Playstar, the player experience is paramount. Fast Track was the obvious

choice for us due to their commitment to supporting our growth goals. We´re keen to automate

the bulk of our strategy and work with the most advanced technology for personalization and

modeling".

Jean-Luc Ferrière, Managing Director Americas at Fast Track, echoed this sentiment,

remarking, "It´s always exciting for us to partner with an operator so dedicated to offering an

unparalleled player experience. The team is very keen to start collaborating with Playstar to help

them achieve and exceed their business objectives.”

The partnership between Fast Track and Playstar Casino marks an exciting chapter for both

organizations as they work together to elevate player experiences and drive sustainable growth

in the US online gaming market.

For further information about Playstar and Fast Track´s strategic partnership, please

visit: www.fasttrack-solutions.com/en/blog/playstar

About Fast Track

Fast Track is a disruptive technology company, recognized as the iGaming industry CRM

leader. Fast Track provides a new way of working, enabling teams to focus on innovation and

growth. Fast Track works with 100+ companies all over the world, with offices in Malta, Sweden,

Spain and the United States. For more information, visit www.fasttrack-solutions.com

About Playstar

PlayStar is an online casino operator with a vision to deliver an online gambling experience like

no other for players across the USA. Launching in New Jersey and Pennsylvania in 2022,

PlayStar has a game changing approach to online gambling in North America focused on

Personalization, Engagement and Customer Experience. For more information, visit

www.playstar.com